Matador Technologies, a Canadian Bitcoin firm, plans to expand its Bitcoin treasury to 6,000 BTC by 2027. The company shared this plan in a corporate filing and public update on July 17.

The firm currently holds 77.4 BTC, valued at about $9 million at the current price of $118,611 per BTC.
Matador aims to accumulate 1,000 BTC by 2026 as an interim step. The long-term target represents about 1% of the total Bitcoin supply. The company wants to rank among the top 20 corporate Bitcoin holders globally.

Matador CEO Deven Soni Confirms Bitcoin Strategy Focus
Matador Technologies described its operations as structured around Bitcoin. CEO Deven Soni said Bitcoin is more than just a treasury asset for the firm.
“Our business is structured around Bitcoin as a core asset,”
said Soni. He explained that the strategy includes operational components aligned with the broader Bitcoin ecosystem.
Mark Moss, Matador’s chief visionary officer, stated the goal is to stabilize the balance sheet and reduce inflation exposure through BTC accumulation.
Matador Files $900M CAD Prospectus for Bitcoin Treasury Funding
To support its Bitcoin treasury strategy, Matador filed a $900 million CAD ($656 million USD) shelf prospectus on July 14. This document provides the company financing flexibility for 25 months.
Matador plans to fund its 6,000 BTC goal using multiple methods. These include equity offerings, convertible financing, asset sales, Bitcoin-backed credit lines, and partnerships or acquisitions.
Earlier in July, the TSX Venture Exchange approved Matador’s change of business status. The approval lets it operate as a technology/investment issuer, allowing Bitcoin treasury operations.
Matador Builds Bitcoin Strategy Around Compounding Flywheel
Matador’s Bitcoin treasury strategy uses a four-part compounding flywheel model. It is focused on both accumulation and yield generation.
First, the company aims to increase Bitcoin per share by accumulating BTC. Second, it plans to generate returns using volatility capture and synthetic mining methods.
Third, the firm wants to build applications that earn Bitcoin-denominated revenue. Fourth, it will support the ecosystem by working with DeFi projects and crypto infrastructure companies.
Despite the announcement, Matador Technologies’ stock price fell 4.65% on Wednesday, according to Google Finance.
The price decline followed the strategy disclosure but came after a year-to-date stock gain of nearly 37%.
The muted market reaction contrasts with the growing interest in Bitcoin treasury stocks seen across public markets.
Public Bitcoin Treasuries Hold Over 1.15M BTC in 2025
Data from BitcoinTreasuries.NET shows public and private firms now hold 1.15 million BTC, worth around $136 billion. This equals about 6% of Bitcoin’s total circulating supply.
MicroStrategy, led by Michael Saylor, remains the largest corporate Bitcoin holder with more than $71 billion in BTC.
Matador’s plan places it among a growing number of companies adopting direct Bitcoin strategies for balance sheet allocation.
