YEREVAN (CoinChapter.com) — Shiba Inu’s (SHIB) coin lead, Shytoshi Kusama, revealed a new strategy for onboarding one billion users. During the 2024 Blockchain Futurist Conference, Kusama announced a partnership with the International Indian Film Academy Awards (IIFA). This collaboration is a key part of Shiba Inu’s plan to expand its reach.
The IIFA, known for its global influence, presents Shiba Inu with an opportunity to connect with a large, tech-savvy audience in India. Kusama emphasized the cultural importance of the IIFA and its potential to boost Shiba Inu’s adoption.
Shytoshi Kusama Discusses Challenges of Reaching 1 Billion Users, Highlights IIFA Partnership in India
Shytoshi Kusama highlighted the challenge of reaching one billion users, noting that very few events draw such a large audience.
He mentioned that even major events like the Super Bowl don’t come close to those numbers. This partnership with the IIFA aims to address that challenge by focusing on India’s growing tech population. Shytoshi Kusama reminded the audience of Shiba Inu’s previous $1 billion donation to India’s COVID Relief Fund, reinforcing the brand’s connection with the region.
Shiba Inu and IIFA Forge Multi-Year Tech Partnership
The partnership with the IIFA is a multi-year collaboration. Shiba Inu’s coin technology will be integrated into the IIFA’s infrastructure, starting with powering the event’s ticketing system. Kusama clarified that this sponsorship will create a strategic alliance to build technology for the IIFA.
“This is a multi-year partnership to build incredible technology for an enterprising and ingenious company and reintroduce Shiba Inu and our plans to a market that knows us well.”
The platform aims to create a decentralized ecosystem offering services like DeFi, NFTs, and Web3 gaming.
Shiba Inu (SHIB) Coin Price Rises 7.38% in a Week, Reaches $0.00001437
As of Aug. 23, 2024, Shiba Inu (SHIB) coin price is trading at $0.00001437, marking a 7.38% increase over the past seven days. The cryptocurrency has shown a steady upward trend, reflecting positive sentiment among investors. During this period, SHIB’s market cap rose by 2.12%, now at $8.47 billion, ranking it 13th.
Over the past week, Shiba Inu coin experienced fluctuations but maintained a general upward trajectory. The price ranged from $0.00001338 at the beginning of the period, with notable growth towards the latter half of the week. Despite a 13.01% decline in 24-hour trading volume, which now sits at $168.77 million, SHIB’s price continues to climb, indicating strong support levels.
Shiba Inu Price Chart. Source: CryptocurrencyPricesNow
