MicroStrategy Eyes $2 Billion Stock Offering to Boost Bitcoin Holdings

Tatevik Avetisyan
By Tatevik Avetisyan 3 Min Read

YEREVAN (CoinChapter.com) —  MicroStrategy, known as the largest corporate Bitcoin holder, has revealed plans to raise $2 billion through a perpetual preferred stock offering. The funds aim to expand its Bitcoin holdings, reinforcing the company’s ongoing strategy.

MicroStrategy detailed the perpetual preferred stock offering in a Jan. 3 statement. The company plans to execute the offering by converting its class A common stock, issuing cash dividends, redeeming shares, or combining these methods. This approach differs from its earlier $21 billion equity and fixed-income strategy that fueled recent Bitcoin acquisitions.

MicroStrategy, preferred stock, capital raise, Bitcoin, $2 billion, MSTR.
MicroStrategy Preferred Stock Announcement. Source: Michael Saylor

The company noted that the decision to proceed with the offering remains subject to market conditions. “MicroStrategy may choose not to proceed with or consummate the Offering at all,” the statement clarified.

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Bitcoin Holdings Reach 446,400 BTC Valued at $43.9 Billion

MicroStrategy currently holds 446,400 Bitcoin, valued at $43.9 billion, according to Bitcoin Treasuries. The company acquired 257,250 Bitcoin in 2024 alone, marking its most significant year of purchases yet. The average purchase price of its Bitcoin holdings is $62,500, resulting in a 57.2% gain on its investment.

Bitcoin, public companies, MicroStrategy, market cap, Bitcoin holdings, cryptocurrency data.
Bitcoin Holdings by Public Companies. Source: Bitcoin Treasuries

Executive chairman Michael Saylor has played a pivotal role in shaping MicroStrategy’s Bitcoin acquisition strategy. The company’s Bitcoin purchases underscore its focus on integrating cryptocurrency into its financial structure, aligning with broader trends in corporate Bitcoin adoption.

The perpetual preferred stock offering provides seniority to its holders over class A common stockholders during liquidation or bankruptcy, highlighting its distinct position in the company’s financing plans.

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MicroStrategy (MSTR) Shares React to New Offering Announcement

MicroStrategy’s Bitcoin-focused strategy has had a noticeable impact on its stock performance. On Jan. 3, MSTR shares rose by 13.2%, closing at $339.6. This figure represents a 438% increase compared to the same period in the previous year.

MicroStrategy, stock performance, MSTR, Bitcoin strategy, $339.66, NASDAQ.
MicroStrategy Stock Performance on Jan 3 . Source: Google Finance

Notably, after the announcement of the perpetual preferred stock offering, MSTR shares experienced a slight dip of 0.19% in after-hours trading. The small fluctuation reflects ongoing market adjustments related to the company’s Bitcoin initiatives.

Tatevik Crypto Journalist CoinChapter

Tatevik Avetisyan

Tatev Avetisyan is a Markets Writer and Analyst at CoinChapter, covering cryptocurrency markets, policy, and regulation. With over seven years of experience in business and marketing development, she has spent the past two years specializing in digital assets and has authored more than 2,000 articles on crypto markets and regulatory developments.She contributes as a guest writer to leading industry publications and is a prominent Web3 advocate in Armenia through Web3Armenia. Her work reflects a broader focus on artificial intelligence and Web3 technologies. Tatev maintains a diversified crypto portfolio, with Bitcoin as her primary holding above CoinChapter’s $1,000 disclosure threshold.