Strategy acquired 4,980 BTC for $531.1 million during the week ending June 30, 2025. The firm disclosed the purchase in a U.S. SEC filing on Monday.

Michael Saylor’s company paid an average of $106,801 per BTC. The transaction occurred as Bitcoin climbed from $101,000 to above $108,000, based on CoinGecko data.
With this $531M Bitcoin purchase, Strategy BTC holdings rose to 597,325 BTC. The total acquisition cost stands at $42.4 billion, with an average price of $70,982 per coin.
Strategy BTC Holdings Grow by 85,871 BTC in 2025
In 2025, Strategy added 85,871 BTC to its Bitcoin treasury. The value of this increase is around $9.5 billion.
The company’s year-to-date Bitcoin yield reached 19.7%, up 0.5%. Quarter-to-date yield rose to 7.8%, a 0.4% increase. These figures were published on Strategy’s internal metrics dashboard.
On June 30, Lookonchain reported a Strategy Bitcoin transfer of 7,383 BTC worth $796 million. The funds were split among three new wallets.

Lookonchain described the transaction as “likely for improved custody.” The move happened the same day the firm reported its latest purchase.
Historical records show Strategy last sold BTC in December 2022. It sold 704 BTC and repurchased 810 BTC two days later. Lookonchain noted that the firm has otherwise followed a “buy-and-hold” approach.
Michael Saylor Recalls August 2020 Bitcoin Entry
Ahead of the latest update, Michael Saylor posted a 2020 interview with Raoul Pal. He discussed Strategy’s initial Bitcoin purchase in August 2020.
“There’s a lot of traders in the market. They don’t understand the mindset of long,”
he said. Saylor explained that the firm bought BTC with a multi-decade view.
He added,
“I’m buying it for the dude that’s going to work for the dude that’s going to get hired by the guy who takes over my job in 100 years.”
He also noted that he might borrow against BTC holdings rather than sell them.


