Elon Musk’s Cheap Business Tactic Involves Donald Trump

Key Takeaways:

  • Former Fox News anchor Tucker Carlson aired his interview with Donald Trump on X.
  • The former US President has returned on X after several years of absence.
  • Elon Musk is making X the number one social media platform.
Elon Musk’s Cheap Business Tactic Involves Donald Trump
CALIFORNIA, USA, 24. JULY 2023: New logo of Twitter. Silhouette of Elon Musk in front of black banner with Twitter new X logo in background.

YEREVAN (CoinChapter.com) — Elon Musk is on a marketing overdrive. After rebranding Twitter as X, he is now banking on the American right wing for its promotion. Topping his list of mascots are former US President Donald Trump and popular yet controversial TV host Tucker Carlson. 

On August 24, Fox News hosted the first presidential debate among the Republican Candidates. Interestingly, Trump, who leads among them based on the popular vote, chose not to attend. However, he did not miss out on the shine. 

As his party colleagues debated, several Republican supporters watched a prerecorded conversation between him and Tucker Carlson. But unlike the debate, the interview did not air on TV. Instead, it was made public on Carlson’s account on X. 

Elon Musk is thrilled after Tucker Carlson's interview with Donald Trump went viral on X (formerly Twitter).
Elon Musk is basking under glory after Tucker Carlson aired his interview with Donald Trump on his X account.

The event is significant in more ways than one. Fox News aired the debate yesterday and fired Tucker Carlson in April. The popular anchor took on the network by starting his video series on X instead. 

Now, in a middle-finger move to his former employers, he has succeeded in getting President Trump on his show when they couldn’t get him on the debate. 

Busking under all this, of course, is Elon Musk. When writing, Tucker’s interview with Trump received over 250 million views. Moreover, it was shared around 220,000 times on X. 

To Elon Musk, of course, this is a strong validation. He will attend town because his company can take on big news agencies. 

Donald Trump returns to X: Elon Musk jubilant 

Hours after the interview began doing rounds on X, Donald Trump turned himself in to authorities at the Fulton County Jail in Georgia. He faces charges related to his alleged involvement in efforts to overturn the 2020 election results in the state. 

This incident marked an extraordinary moment, as it led to the release of the first-ever mug shot of a former American president.  

The former US President posted the mug shot to his X account. The picture accompanied the words’ election interference’ and ‘never surrender.’ 

This was Trump’s first tweet since January 8, 2021. The former leadership of then Twitter had banned him from the platform following the riots at the Capitol. Musk couldn’t contain his excitement. 

Elon Musk is thrilled after Tucker Carlson's interview with Donald Trump went viral on X (formerly Twitter).
Elon Musk could not contain his excitement after Trump returned to Twitter to share his mugshot

However, after Elon Musk took over the company, he reinstalled Trump’s account. Moreover, Musk fired Vijaya Gadde, the former social media giant’s head of legal policy. According to reports, she was instrumental in banning Trump’s account. 

Although he received his account back, Trump seemed to boycott X. Until now. He has made an extraordinary comeback, and Elon Musk is happy as a child. 

Musk’s love for Donald Trump has caught the attention of the court

In January, Counsel Jack Smith secured a search warrant to access records associated with the Twitter account of former President Donald Trump. However, Musk and his team allegedly failed to meet the deadline for compliance and hand over the required material.

Subsequently, a judge imposed a fine of $350,000 on the company and questioned its intentions. The transcript of the hearing became public late. 

Elon Musk is thrilled after Tucker Carlson's interview with Donald Trump went viral on X (formerly Twitter).
The US Federal Court fined X for failing to comply with its deadline and hand over materials about Donald Trump’s account.

According to a CNBC report, the judge accused Elon Musk of “cozying up” to Trump.

“Twitter has had quite some time to comply with the warrant and have everything prepared to turn over, so I am a little bit concerned about where we are…Is it because the CEO wants to cozy up with the former president, and that’s why you are here?” 

 District Judge Beryl Howell asked Twitter’s legal team during a hearing in February. 

Elon Musk is not a newcomer to the business. Since taking over the social media company, he has big plans ahead. Well, Tucker Carlson and Donald Trump are two of his stepping stones. 

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