Japanese investment firm Metaplanet Inc. has acquired an additional 1,234 Bitcoin (BTC) at an average price of $107,557, spending approximately $132.7 million on the latest purchase. This brings the company’s total holdings to 12,345 BTC, based on a filing dated June 26.
With this acquisition, Metaplanet has officially surpassed Tesla, which holds 11,509 BTC, and now ranks as the seventh-largest public company by Bitcoin holdings. However, MicroStrategy Inc., led by Michael Saylor, remains the largest holder with 592,345 BTC
Latest Purchase Part of Plan to Secure 1% of Bitcoin’s Total Supply
The latest purchase is part of Metaplanet’s “555 Million Plan,” an initiative launched in June to raise ¥555 billion (about $5.4 billion) to accumulate 210,000 BTC by 2027—or 1% of Bitcoin’s 21 million supply.
Since April 24, 2025, Metaplanet has made eight separate BTC purchases, totaling 10,800 BTC in just over two months. As of June 26, Metaplanet’s average BTC cost sits at $97,037, with a cumulative investment of about $1.2 billion.
According to Metaplanet’s public dashboard, it is purchasing Bitcoin at an average rate of 27.74 BTC per day, with holdings sharply rising through May and June.
With Bitcoin trading near $107,800, Metaplanet’s unrealized profit stands at $115 million, based on its cost basis and current market value. The firm also reported a year-to-date gain of ₿5,550 BTC, with ₿4,538 of that acquired in Q2 2025 alone.
Its net Bitcoin asset value (BTC NAV)—defined as the current market value of Bitcoin held relative to the company’s market capitalization—is estimated at $1.33 billion, and BTC yield is up 315% year-to-date.
Despite these gains, Metaplanet holds $12.1 million in outstanding debt, largely tied to equity-linked instruments used to fund its treasury expansion.
Company Targets 210,000 BTC by 2027—Now 6% Toward Goal
Metaplanet has made clear its target to accumulate 210,000 BTC by fiscal year 2027, with intermediate goals of 30,000 BTC by FY2025 and 100,000 BTC by FY2026. These projections show the company is less than 6% of the way toward its end goal.
At its current purchase pace and with steady capital inflows, the firm remains on track for its long-term strategy. However, future execution will depend on equity demand and BTC price levels.
Several companies are also following the path of Metaplanet and MicroStrategy. In the past two months, more than 60 non-crypto firms have adopted Bitcoin as a reserve asset, nearly doubling their combined holdings to around 100,000 BTC. Many of these companies have launched multi-million-dollar capital raises specifically to build Bitcoin treasuries.
Earlier this month, a semiconductor manufacturer announced a $384 million fundraising effort through equity and convertible debentures to begin BTC accumulation. Nakamoto Holdings, led by Trump crypto adviser David Bailey, secured $51.5 million in PIPE financing to expand its treasury operations.
Additional developments include Metaplanet’s back-to-back purchases of 1,111 BTC and 1,112 BTC earlier this June, the launch of its ¥555 billion plan, and its rebranding from a hospitality business to a Bitcoin-focused entity.
