A website claiming to launch the “Official TRUMP Wallet” appeared online on June 3. It stated that the developers behind Trump’s meme coin were working with the crypto platform Magic Eden to build a new trading app. The app promised to let users buy and sell digital assets such as Bitcoin and Dogecoin, and join the $TRUMP ecosystem. A waitlist on the site offered early access and teased potential rewards, including “$1 MILLION in $TRUMP REWARDS.”
But shortly after the site went live, Donald Trump Jr., Eric Trump, and Barron Trump publicly rejected any connection to the product. In individual posts on X, they stated that the Trump family had no role in launching or approving the wallet. Barron Trump went further, writing that the family had “zero involvement.”
Conflict Between Trump Allies and Family Over Crypto Projects
The conflicting statements revealed tensions between Trump family members and longtime allies. Bill Zanker, a business associate of Donald Trump, is closely linked to the $TRUMP meme coin and appears to be one of the figures behind the newly announced wallet.
On the other side are Donald Jr. and Eric Trump, who co-founded World Liberty Financial — a separate decentralized finance venture that has already launched its own governance token and stablecoin called USD1. In his X post, Donald Jr. clarified that while the Trump Organization is developing its own crypto wallet, it has no connection to the one promoted by Magic Eden.
Eric Trump Threatens Legal Action Against Developers
Eric Trump went a step further by threatening legal action. “There is no deal for this product,” he wrote. “There is no agreement for this product. It has not been approved.” He warned that the family might pursue legal action against the developers for using the Trump name without authorization.
Despite this, Magic Eden and the official $TRUMP coin account stood by the product. Jack Lu, Magic Eden’s CEO, posted on X that the project was developed in partnership with the $TRUMP team. The meme coin account also confirmed the wallet’s legitimacy and reiterated its goal of making crypto more accessible to Trump supporters.
The wallet’s website was visually similar to GetTrumpMemes.com — the primary site for the Trump meme coin — but operated under a different, undisclosed domain. Hours after Eric Trump’s threat, the associated X account — @TrumpWalletApp — was suspended.
Multiple Trump-Branded Crypto Projects Cause Confusion
Since late 2023, the Trump family and its associates have launched or supported at least four separate blockchain-related initiatives.
The first is Trump Media & Technology Group (TMTG), which operates Truth Social, Truth+, and Truth.Fi. On the same day the wallet was announced, Truth.Fi filed with the SEC to create a spot Bitcoin ETF.
The second is Zanker’s $TRUMP coin initiative, which launched meme coins like $TRUMP and $MELANIA, organized token-holder events, and now appears to back the disputed wallet. Zanker is also reportedly developing a Monopoly-style crypto game with token rewards.
The third venture is World Liberty Financial, which is managed by the Trump sons. It has outlined plans for a regulated DeFi ecosystem and a future wallet product.
The fourth, American Bitcoin, focuses on mining operations and also has affiliation with the Trump sons.
Although these ventures all use Trump’s name or image, they operate independently, with no central oversight. The launch of similar products — such as competing wallets — has led to overlapping branding and internal disputes.
