It might seem an unlikely combination, an entrepreneur from the world of online gambling and a Web3 project focused on community building, but scratch the surface, and you’ll see it’s a match made in heaven.
Marius Martocsan made his mark in the online gambling industry when he realized there was a gap in the market. Companies were focused on building bigger and better websites but needed to pay more attention to developing the communities that used them.
Marius changed this when he shifted the focus to the website users and asked how to build a strong community around these sites. He developed one of the most successful online gambling community websites from those initial thoughts, which he sold for seven figures.
Since then, he’s turned his attention to the Web3 space and brought his extensive knowledge of community building to bear here, too. In Web3, communities make or break projects; there is no more important aspect to success than a solid and committed community.
An essential part of Web3’s growth and development is having the right tools to engage with the community around each project. The strength of its community characterizes every successful project.
Yet many people don’t know how to do this. It remains elusive to them.
Solving the Enigma
Marius Martcosan has almost 2 decades of experience working with communities and knows the critical factors needed to make people feel at home. Developing that human connection between a sometimes abstract technology and people can be tricky unless you know what you’re doing.
Engaging people through gamification and reward campaigns is one aspect of catching people’s attention. However, what do you do then? How do you develop a lasting bond that stretches beyond mere rewards?
That’s precisely where Marius Martocsan’s new company, Zesh, comes in. Zesh is developing a suite of apps that make building a Web3 community simple and easy through a gamified user experience that is unmatched, all while rewarding users with tokens, NFTs, and digital assets. The project is token-based and uses advanced AI techniques to identify active users on Telegram and Discord.
Marius Martocsan’s journey from the online gambling world to the forefront of community building in Web3 is inspiring. With a wealth of experience in community building, Zesh is sure to set new standards and revolutionize community growth in Web3.
