NFT comes to television through Samsung TV integration

South Korean electronics giant Samsung has announced three of its new TVs will come with nonfungible token - NFT integration.
Three models of Samsung TVs will come with NFT integration. Pic credit: Mike Mozart via Flickr

Key Takeaways

  • Samsung has announced it will integrate NFTs in three new TV models
  • Collectors can view and trade their nonfungible tokens on the television screens, thanks to the new feature
  • Samsung had also made other investments into the NFT and Metaverse fields back in 2021

YEREVAN ( – The new year has barely begun, and there is already good news for the nonfungible tokens (NFT) industry. Electronics giant Samsung has announced its new smart TVs will come with NFT integration. Three new television models – MicroLED, The Frame, and Neo QLED will be compatible with NFTs. 

The Samsung TV’s new feature will first attempt to bring NFTs to the television screen. Collectors of nonfungible tokes will now view their digital collectibles directly on their TV. They will also be able to discover, purchase and trade their nonfungible tokens through the Samsung TV. The new feature will also allow owners to see other details about the NFT, including its origin and transaction history. 

“The NFT Platform application features an intuitive, integrated platform for discovering, purchasing and trading digital artwork through MICRO LED, Neo QLED and The Frame,” 

the official press release reads.

Samsung will integrate other features into their new TVs include a gaming hub and a watch together function.

The firm will empower players to discover and play the games they love through game streaming services through the gaming hub. It has also forged partnerships with gaming industry leaders like NVIDIA GeForce Now, Stadia, and Utomik to give players access to an extensive library of games.

The new integration will also allow users to video chat with friends and family while watching their favorite shows and movies together.

Recommended: Collector buys BAYC NFT for $12K, sells it to Eminem for $452K

Samsung dives deep into NFT & Blockchain

Since last year, Samsung has caught up with the fast-growing nonfungible token and blockchain craze. As a result, the company has invested in several NFT and Metaverse projects and startups. The South Korean tech giant’s portfolio includes Axie Infinity, The Sandbox, Dapper Labs, Forte, Nifty’s, and SuperRare.

Last summer, Samsung Asset Management Fund also launched a Metaverse fund. 

“With demand for NFTs on the rise, the need for a solution to today’s fragmented viewing and purchasing landscape has never been greater. In 2022, Samsung is introducing the world’s first TV screen-based NFT explorer and marketplace aggregator, a groundbreaking platform that lets you browse, purchase, and display your favorite art — all in one place,” 

says the company.

Last year, the total revenue from NFT sales crossed $15.5 billion. As new companies and celebrities join the craze, 2022 will bring a new industry boom.

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